Our Vision is to be recognized as a leading North American corporation with a unique business model, which makes the home selling process a profitable and exciting experience by providing an outstanding and innovating home staging service, and increasing the marketability of the properties we stage.


From our humble beginnings in 2013 working from our own basement and garage, to the highlights of our incorporation in 2016 and our first warehouse in 2017, we’ve always had one thing in mind: Our client’s satisfaction. This goal has prevailed even during the setbacks of losing our inventory in a fire in 2019. Our commitment and enthusiasm were not lost and we bounced back to a fast recovery and to a new, bigger and better warehouse & design centre. We love what we do and we take pride in helping to sell hundreds of properties at record time and for top dollars.


None of our success would be possible without our professional and enthusiastic team. Our company is built on a set of shared values that shape everything we do, both as individuals and as a whole. We love what we do and every corner in every room is an example of this love. We are convinced of the value we bring to every project and the positive effect we bring to every client. If you ever walk into one of our projects during the staging installation, you will witness that, creativity, teamwork and passion are the drivers that make our success happen.


Staging2Sell founders strongly believe in the importance of providing services that positively impact the lives of our clients as well as our employees, growing and supporting entrepreneurship in the Real Estate and Home markets.

Gabby Villasenor

Among Canada’s most prominent Home Stagers, Gabby, heads one of the Greater Toronto Area’s most successful and versatile full Home Staging firms. She has partnered with top Real Estate professionals and Home Builders in Toronto, Mississauga, Brampton, Oakville, Vaughan, and others.  She has successfully directed the company winning consecutively for 6 years in a row, “The Best of Service Award” by Houzz. She has performed hundreds of top quality staging services, helping to sell more than 400M in Real Estate revenue.  Gabby, a self-made entrepreneur, has an innate talent for color, esthetics and design and has been an active advocate and member of the Hispanic Women Network in Canada empowering women entrepreneurship for many years.

Gene Diaz

Gene’s professional education is as diverse as his professional achievements holding top management positions in sales, marketing and business development with multinational corporations such as General Electric and Panasonic. He combines a Bachelor in Communication Sciences with several post degree diplomas and certificates in Multimedia Technologies, Business Administration, Marketing, Best Business Practices, and Home Staging. Gene’s passion for photography can be traced back to his 10th birthday when he got his first camera, a Kodak Instamatic 25.  By the age of 14 he was developing and printing his own photographs in a dark room. Much has changed since those early years, but his love for photography has stayed with him, with the additional fondness in architecture and real estate.